Performance Manager - Video Games / Manga / Cinema (M/F)

🚀 Media Buying – Programmatic & Social Media (~ 60%)

Core responsibility of the role. You will manage and optimize media campaigns for major international entertainment clients, with a strong focus on gaming companies.

·       Advanced management and optimization of Paid Media campaigns (Meta, Google Ads, TikTok, DV360, etc.)

·       Budget management across multi-channel setups (performance, awareness, consideration)

·       KPI monitoring and management: CPM, CPC, CTR, CPV, CPL, CPA, etc.

·       Campaign optimization: targeting, formats, messaging, bidding strategies

·       Setup and validation of tracking systems (pixels, conversions, events)

·       Media plan development, audience definition, and messaging strategy

·       Implementation of advanced testing (A/B testing on creatives, hooks, formats, audiences)

·       Ongoing monitoring of platform updates, creative trends, and media innovations

📊 Analysis & Performance (~ 30%)

You will actively contribute to overall account performance and the quality of insights delivered to clients.

·       In-depth analysis of media performance

·       KPI interpretation and reporting

·       Identification of insights and formulation of actionable recommendations

·       Creation and improvement of reporting frameworks

·       Contribution to continuous optimization of analysis and tracking methodologies

🤝 Client Relationship & Collaboration (~ 10%)

You will work directly with clients.

·       Participation in performance reviews and strategic recommendations

·       Support for client communications (email, Slack, calls)

·       Direct interaction with certain clients in autonomous account management

·       Close collaboration with internal teams (media, data, creative, development)

·       Strong understanding of business challenges and marketing objectives

Reporting to the Head of Performance & Strategy, you will help strengthen a growing team, with real operational impact.

·       Master’s degree (Bac+5) in Digital Marketing, Communication, Web Marketing, E-Business, Management, or equivalent

·       Minimum 3 years of experience in Paid Media, 5 years recommended

·       Advanced expertise in Meta Ads and Google Ads (mandatory)

·       Strong experience in Programmatic highly valued

·       Experience in OOH and DOOH appreciated

·       Good understanding of tracking issues (pixels, events, conversions)

·       Experience managing significant budgets and multi-channel setups

·       Strong performance mindset and data-driven approach

·       Excellent level of English (written and spoken)

·       Operational autonomy, rigor, and ability to prioritize

·       Strong interest in the gaming industry highly recommended

·       Experience in gaming UA is a plus

Additional Information

·       A close-knit team working in a positive atmosphere within a demanding and stimulating environment

·       Shared passion for video games, cinema, series, and manga

·       Position based in Paris 10th arrondissement, near Canal Saint-Martin

·       50 percent reimbursement of transportation costs and meal vouchers

·       Compensation package according to profile (mid to senior level)