Head of Performance & Strategy
Paris, 75010
CDI
16/02/2026
Description
Wizenco is a media agency specialized in online and offline media buying within the worlds of video games, cinema, manga, comics, sports, and tech. We collaborate with prestigious brands such as Pokémon, Tencent, Crunchyroll, and Ankama.
Part of the New Vega group, Wizenco benefits from a global ecosystem (events, PR, social media, influence) and also organizes the Paris Fan Festival, a major Pop Culture event. 🎮🎬📚
Missions
As part of our growth, we are looking for a Head of Performance & Strategy to lead and structure our performance team. Reporting directly to management, you will oversee campaign performance, grow the team, and play a strategic role within the agency.
This role requires a dual skill set: strong technical expertise in digital performance (UA, social, programmatic, etc.) and proven leadership and team structuring capabilities.
🏆 Key Responsibilities
🎯 Team Management & Structuring
Lead the performance team with a high standard of excellence
Support team development: regular feedback, goal setting, training
Anticipate HR needs: reinforcements, recruitment, internships
Establish clear, sustainable, and efficient work methods
⚙️ Process & Tool Structuring
Diagnose current workflows
Propose and implement tangible improvements (tools, routines, reporting)
Contribute to the design of internal products
📈 Technical Expertise & Operational Oversight
Provide advanced technical expertise in User Acquisition and performance media
Step in on key strategic or sensitive campaigns when needed
Oversee performance analyses and recommend optimization plans
Enhance tracking and reporting tools (Looker Studio, internal dashboards, etc.)
🧑💼 Client Relations & Strategic Positioning
Actively participate in client meetings (presentations, reviews, strategic sessions)
Strengthen the performance team’s credibility in client relationships
🤝 Platform Relations & External Visibility
Serve as the main point of contact with platforms (Google, Meta, TikTok, etc.)
Manage strategic and political issues (certifications, beta access, credit lines, etc.)
Contribute to the team’s visibility (speaking opportunities, events, etc.)
🔍 Required Skills
Technical Expertise
Strong command of UA/social/programmatic platforms (DV360, Meta, TikTok, Google Ads, etc.)
Proven experience in performance media: mobile/web acquisition, tracking, attribution
Excellent understanding of KPIs (CPM, CPC, CPA, ROAS, LTV…)
Solid skills in data analysis and visualization tools (Looker Studio, GA4, etc.)
Managerial & Strategic Skills
Ability to structure and grow a team
Strategic mindset and strong organizational skills
Data-driven approach with effective prioritization and decision-making
Soft Skills
Natural leadership and ability to motivate a team
Excellent communication and client-facing skills
Autonomy, rigor, ability to manage multiple projects simultaneously
Curiosity and ongoing awareness of the digital and adtech ecosystem
Profil
🎓 Profile
Master’s degree in marketing, communication, digital, or a related field
5 to 7 years of experience in performance media (UA, trading), including 1–2 years in a leadership role
Solid background in fast-paced, technical environments
Genuine interest in video games, entertainment, or pop culture industries 🎮🎬📚
Why Join Wizenco?
✨ A passionate, expert, and supportive team
✨ A key role in an agency undergoing exciting transformation
✨ A pleasant work environment in Paris 10th (Quai de Valmy)
✨ 50% of public transport costs covered 🚆
✨ Meal vouchers 🍽️
📅 Start date: ASAP (flexible)
📄 Contract: Full-time, permanent (CDI)
💰 Salary: Based on experience + potential bonuses