Senior Performance Manager – User Acquisition M/F
Paris, 75010
CDI
04/05/2026
Description
New Vega is an independent international media and advertising group specialized in gaming and entertainment, driven by a strong culture of performance, data, and innovation.
Our mission: help brands activate their audiences in a smart and creative way across all channels.
Within the group, Wizenco is our media buying agency. We support international clients such as Tencent, The Pokémon Company, IO Interactive, Dotemu, and Bandai Namco, delivering high-performance marketing strategies with a strong focus on ROI.
As part of our growth, we are looking for a Senior Performance Manager with strong User Acquisition expertise to lead and scale performance on key accounts.
Missions
User Acquisition & Paid Media Strategy (~50%)
This is a core part of the role. You will be responsible for defining and executing UA strategies across multiple high-impact accounts.
Design and lead full-funnel User Acquisition strategies (mobile & desktop)
Manage and optimize advanced Paid Media campaigns (Meta, Google, TikTok, DSPs, gaming networks)
Build and scale acquisition strategies based on CPA / ROAS / LTV
Drive campaign scaling across budgets, geographies, and audiences
Lead bidding and optimization strategies at scale
Work closely with creative teams on creative testing strategies (UGC, hooks, iterations, performance-driven creatives)
Data, Tracking & Performance (~30%)
Define and oversee tracking frameworks (MMPs such as AppsFlyer / Adjust, pixels, event tracking)
Analyze user funnels (install → activation → retention → LTV)
Build and interpret cohort-based and ROAS-driven models
Improve reporting frameworks and dashboards (Looker Studio or equivalent)
Extract actionable insights and drive strategic recommendations
Leadership & Structuring (~10–20%)
Act as a UA expert and internal reference
Mentor and support more junior team members
Contribute to internal best practices, tools, and methodologies
Support strategic pitches and business development initiatives
Client management & consulting (~10%)
Lead strategic client relationships with a high level of autonomy
Deliver business-oriented recommendations (not just media execution)
Engage with international stakeholders
Profil
Experience
5–8+ years in Performance Marketing / Paid Media
Strong and proven experience in User Acquisition (gaming, apps, entertainment or high-growth environments)
Experience managing large-scale, performance-driven budgets
Core skills
Advanced expertise in major platforms: Meta Ads, Google Ads, TikTok
Strong knowledge of UA tools and ecosystem (MMPs, tracking, attribution)
Solid understanding of business KPIs: ROAS, LTV, CAC, payback
Experience with multi-channel and international campaign strategies
Ability to build strategy, not just execute campaigns
Soft skills
High level of ownership and accountability
Ability to challenge clients and bring strategic value
Strong analytical mindset with a results-driven approach
Ability to prioritize in fast-paced environments
Languages & interests
Fluent English (mandatory)
Strong interest in gaming / entertainment
Why join us
Work with leading international clients in gaming & entertainment
High-impact role with real ownership on performance and growth
Opportunity to help structure and scale a growing UA practice
Expert team with a strong performance culture
Additional information
Permanent contract – Paris (10th arrondissement)
Hybrid remote policy
Meal vouchers + transportation coverage
Compensation: depending on experience (senior level)